Travel Planning

I remember 20 plus years ago when I was getting my graduate degree in Special Education and a buddy of mine getting his degree in elementary education told me that his father, a school principal, said that I probably shouldn’t waste my time getting a masters in Special Education. He said that Special Education would be eventually fading out of public education. I was almost done with my masters at this point so I figured I would have to take my chances with it, besides what other choice did I have anyways at that point?

I got a Special Education job and taught for about 10 year. There were a lot of ups and downs over those 10 years, and eventually I decided that I wanted a change so I got certified and switched over to high school history. At this point in my career I remembered what my friend had said a decade ago and wondered if I was ahead of the curve on schools no longer needing special education teachers, even though it was 10 years later. I wondered if my job was now safe in my new-found home in the history department.

Well, I loved teaching history, but life has its own funny ways that aren’t aligned to us and what we want, so after a decade of teaching history I personally got a first class education on budget cuts and my job was eliminated. Thankfully, I landed on my feet back in Special Education, believe it or not.

It had been more than two decades since my old graduate school buddy told me that the need for special education teachers was disappearing. During the previous two decades my friend had gone from graduate school to elementary school teacher to assistant principal to principal, just like his father had done. I had gone from graduate school to special education teacher to history teacher to back to special education teacher, like nobody else that I know had done. And believe it or not there was still a bunch of special education jobs available when I landed there for a second time. As a matter of fact, there was actually plenty of jobs there because there is a shortage of special education teachers in 49 out of our 50 states. Imagine that… Two decades after I was told that Special Education was going away, and I find that they still can’t seem to get enough special education teachers.

Fast-forward a few more years to today and there is a new and interesting twist affecting Special Education called full inclusion. Now inclusion isn’t a new thing to our schools. As a matter of fact inclusion has a long interesting history in our schools.

Six decades ago there was the Supreme Court Case of Brown v. Board of Education. In 1954 the new law of the land became integrated schools for all races. Four decades ago the ground-breaking law of Individuals with Disabilities Education Act (IDEA) began to take effect and help ensure that more than six million students with disabilities have the right to a free and appropriate education, which means they too get to be included in with the general education population.

To help this happen schools create a Planning and Placement Team (PPT) that meet and discuss a student’s Individual Education Program (IEP) and then place the student in the appropriate educational setting based on the student’s needs and the law. The placement also needs to be the least restrictive environment (LRE). I can still remember my college professor describing the least restrictive environment in a short story that one would not bring a machine gun to take care of a fly. Rather, one would just bring a fly-swatter to take care of a fly. In other words, if a kid’s disability can be dealt with in the neighborhood school, then the kid doesn’t have to be sent across town or even to another town’s special school.

Today, many schools are trying to improve on this inclusion model and least restrictive environment by going from a partial to a full-inclusion model. Schools in the Los Angeles School District have moved a vast majority of their students out of their special education centers within the last three years and into neighborhood schools where they are fully integrated into elective classes like physical education, gardening and cooking. They are also integrated into regular main stream academic classes as well, but it’s usually not to the same degree as electives.

Michigan schools say that want to break down the walls between general education and Special Education creating a system in which students will get more help when they need it, and that support doesn’t need to be in a separate special education classroom.

Some school districts in Portland, Oregon are a little further along than the Los Angeles schools that are just bringing special education students back from special schools and Michigan schools that are just beginning to try full integration of its students and eliminating most of the special education classrooms.

Being a little further along in the process Portland makes an interesting case study. Many of the parents who initially supported the idea of integrating special education students into regular education classrooms in Portland are now worried about how the Portland Public School System is doing it. Portland is aiming for full-inclusion by the year 2020. However, some of the teachers in Portland are saying, “Obviously the special education students are going to fail and they are going to act out because we are not meeting their needs… If there’s not the right support there, that’s not acceptable, not only for the child, but for the general education teacher as well.”

A Portland parent said, “I would rather have my child feel successful than for them to be ‘college-ready’.” She further states, “I want my children to be good, well-rounded human beings that make the world a better place. I don’t think they necessarily need to go to college to do that. I think that children are individuals, and when we stop treating them as individuals, there’s a problem.” Sadly, many parents and teachers have left the Portland School District, and many more are fantasizing about it because they feel the full-inclusion model isn’t working there how they pictured it would.

How much should schools integrate the special education students is the burning question of the hour. In my personal experience some integration is not only possible, but it’s a must. With some support many of the special education students can be in the regular education classrooms.

A few years ago I even had a non-speaking paraplegic boy in a wheel chair who was on a breathing respirator sitting in my regular education social studies class. Every day his para professional and his nurse rolled him into and sat with him. He always smiled at the tales I told of Alexander the Great marching across 11,000 miles of territory and conquering much of the known world at that time. By the way, Alexander the Great also practiced his own model of inclusion by encouraging kindness to the conquered and encouraging his soldiers to marry the captured territory’s women in order to create a lasting peace.

Other important factors to consider in special education inclusion is the much needed socialization and the saving of money integration offers. Kids learn from other kids and money not spent on Special Education could be spent on general education, right? Hmm…

If you noticed, I said a little bit earlier that many special education students could be integrated, but I did not say all or even most should be integrated. There are just some students that are going to take away too much of the teacher’s time and attention from other students, such as, in the case of students with severe behavior problems. When we put severe behavior problems in regular education classes it’s just outright unfair to all of the other children in there. Similar cases could be made for other severe disabilities too that demand too much of the main stream teacher’s individual time and attention.

Hey, I’m not saying to never try out a kid with a severe disability in a general education setting. But what I am saying is that schools need to have a better system of monitoring these placements and be able to quickly remove students that aren’t working out, and are taking precious learning time away from other students. Furthermore, schools need to do this without shaming the teacher because the teacher complained that the student wasn’t a good fit and was disrupting the educational learning process of the other students. Leaving a kid in an inappropriate placement isn’t good for any of the parties involved. Period.

Over the last two decades I have worked with more special education students than I can remember as a special education teacher and a regular education teacher teaching inclusion classes. I have learned to become extremely flexible and patient and thus have had some of the toughest and most needy kids placed in my classes. I have worked miracles with these kids over the years and I know that I am not the only teacher out there doing this. There are many more out there just like me. But, what I worry about is that because teachers are so dedicated and pulling off daily miracles in the classroom, districts, community leaders, and politician may be pushing too hard for the full-inclusion model thinking that the teachers will just have to figure it out. Setting up teachers and students for failure is never a good idea.

Furthermore, I hope it’s just not the money that they are trying to save while pushing this full-inclusion model forward because what we should really be trying to save is our children. As Fredrick Douglas said, “It is easier to build strong children than to repair broken men.” Regardless of how the financial educational pie is sliced, the bottom line is that the pie is just too small and our special education teachers and our special education students shouldn’t be made to pay for this.

In addition, I have been a teacher for too long to not be at least a little skeptical when I hear the bosses say that the reason they are pushing for the full-inclusion model is because socialization is so important. I know it’s important. But, I also know that too many people are hanging their hats on that socialization excuse rather than education our special needs students and providing them what they really need. I have seen special education students whose abilities only let them draw pictures sitting in honors classes. There is no real socialization taking place here. It just doesn’t make sense.

Well, finally coming full circle. It will be interesting to see where this full inclusion thing goes. The wise ones won’t let their special education teachers go, or get rid of their classrooms. And for the school districts that do, I imagine that it won’t take long before they realize the mistake they made and start hiring special education teachers back. To my friend and his now ex-principal father from all those years ago who thought special education was going away, well, we’re not there yet, and to tell you the truth, I don’t think we ever will be.

Many financial services make use of a well-structured risk management policy to manage their day-to-day exposure to risk, including exclusive investment entities such as hedge funds. For many years hedge funds were considered the high-stakes bad boys of the investing world; an image that the industry despised and rejected in the public eye, yet celebrated behind the closed doors of their high-rise offices and their swanky exclusive nightclubs. Over the past 36 months the hedge fund community has stepped up their efforts to shed the negativity and weariness that is often associated with them. Of course in some ways this “risky market gambler” perception was always unfounded, especially considering hedge funds use complex strategies and investment vehicles to hedge away systemic and market risk.Due to their size and unique capital structure, hedge funds were previously allowed to operate outside the stringent oversight of investment regulators, but this has changed over the past decade. While hedge funds continue to abstain from using the comprehensive risk management ‘best-practices’ of other financial services such as banks and large fund managers, they have certainly increased their use of risk management policies. These processes have evolved to monitor not only how their range of investments mitigate inherent market risk for their investors, but also how they conduct their business in general.The organizational risk philosophy at any particular hedge fund typically reflects the interest-level and commitment of that fund’s top traders and officials. The greater these managers believe in not chasing greater return at the expense of risk compliance, the stronger the fund’s risk policy is embedded throughout the entire fund’s other personnel. Many hedge funds now employ a Chief Risk Officer and have doubled their expenditures on risk management processes and risk compliance. They are increasingly seeking individuals who have obtained at least one risk management certification, focusing on credit and financial risk. These changes are the result of not only clearer minds within the hedge fund management community, but also from changing investor expectations. While hedge fund have always used complex quantitative risk management models to quell investor fears, most managers will tell you that in the past few investors know, or cared to know, how they worked. While this sentiment has not dramatically changed during these past few months, there are changing expectations from investors, especially large institutional money managers, in regards to transparency, risk analysis processes, and how business is conducted. Fund managers typically benefit from long investment time-horizons and leeway from their investors, but even traditionally ‘sticky’ investors are demonstrating a willingness to pull assets out of hedge funds if managers do not comply with the changing risk expectations.As a consequence of the 2008 financial upheaval the fund community has witnesses the creation of a series of private oversight groups, such as the ‘Hedge Fund Standards Board’. These self-regulatory bodies are creating industry benchmarks and best-practices in risk management, and from which the community can develop their own risk policies.Hedge funds of all sizes have developed and incorporated risk management policies into their operational and trading strategies. These processes include limits on acceptable losses per trader, controls and limits on the types of investments made, and formal communication and internal policing procedures. These funds offer limited transparency on how they conduct business to anyone outside their inner circle of investors, and thus individual firms are expected to internally police themselves. An predominant precursor of risk in this business is the overuse of leverage, and risk management in this area has become a hot-button issue within the fund community. Many fund managers use borrowed money (funds borrowed against the assets provided by their investors) to maximize the return on their positions, and achieve the above-market gains the industry is famous for. However, this practice leaves the firm and its investors assets exposed to unforeseen market risks. The majority of funds now have risk assessment policies in place that monitor their liabilities-to-assets ratios and prevent individual traders from exceeding leverage limits.Due diligence in many aspects of the hedge fund business has increased since the 2008 financial crisis. Fund managers are now acutely mindful of their brokerage trading connections, as well as the structure of asset-custody with transaction partners. Since the 2008 financial crisis hedge funds have learned the hard way that counter-party risks certainly do exist in the financial services sector, and the domino effect resulting from the collapse of Lehman Brothers demonstrated that even the best and brightest can be left exposed.

Modern world screams technology from every angle, people are well occupied with their busy and demanding schedules, and don’t have time to look out for different brands, products and upcoming projects through the means of offline marketing, such as: paper-based newspapers, books, communication methods and traditional TV and radio broadcasts. In the current scenario internet and mobile phones are the most picked method to share any information, so when the term Digital Marketing is discussed, customers can access the information any time and any place as per their convenience. Internet and globalization have shrunk the world to an axis point, where people from all over the globe can access the information via computers, tablets or mobiles. Digital marketing is indeed a blessing for the business owners, where they can influence the image of their companies via digital marketing and can reach up to a larger chunk of customers globally.You Should Do Digital MarketingIn the era of technology, where Smartphone rules our life, we feel bound to access the product details online only through, mobiles, computers or tablets. A business turns does not mean the huge traffic on the product website, but that traffic converting to leads or boosting the sales. Online Marketing, is a tool which works on your customer’s psychology with the attractive content, ads followed by various other marketing tactics, Digital Marketing tools and techniques provide business owners the best chances for competition, survival and even for the business boost.Asking Price The first and the foremost reason to opt for digital marketing is, but obviously the cost-factor, which is quite economical, being compared to traditional offline marketing methods. To illustrate the fact a TV ad or newspaper advertisement can cost huge and with no guarantee of being noticed by everybody, on the contrary an email or social media campaign, can reach out to a mass population globally. Reliable Customer’s FeedbackAnother benefit, which really suits the need of the business, is the real-time and reliable customer feedback and reviews to upgrade the services with time. With digital marketing pattern business owners don’t need to spend excessively on surveys and customers’ feedback, but the unbiased information can be attained through internet marketing and ultimately win the customer’s trust. The better revenue growth expectancy of either small or medium enterprises can extend to 4 times much better by using digital marketing techniques, since it lets the product available to go larger and farther reaching markets both locally and abroad.Brand RecognitionOnline Marketing proves beneficial for the brand reputation, with satisfied customers and their real-time feedback, business owners can reach to other potential set of customers. This helps the business owners to make the brand reputation go viral as expected, further opening new doors of opportunities for reaching bigger markets and attain business growth.Conversion OptimizationSince the current era is turning more digital, than people do have the access over their gadgets at every time and business owners can remain available with their product, regardless of their time-zone restrictions and ultimately a larger reach to the consumers would lead to conversion, because the consumer would get what they are looking for a per their convenience. Without conversion, all the traffic would mean nothing and all the other marketing efforts would end in despair. This is the sole reason, why business owners put more efforts towards the digital marketing campaigns.Key Digital Marketing ToolsDigital Marketing can be done in various ways, below mentioned are a few of the major keys, although with the upcoming innovative technology methods, more would be added to this list.

Websites and SEO content

Blogs

Internet banner ads

Online video content

Pay-per-click (PPC) advertising

Email marketing

Social media marketing (Facebook, Twitter, LinkedIn, etc.)

Mobile marketing (SMS, MMS, etc.)
When a customer walks into a shop, the first step he/she follows is to inspect the product and then might leave without buying anything. Undeniably a larger number only come and go and very small groups make a buy. Even if the product website receives tons of website visitors daily or weekly, but none of them ever convert, then it’s alarming, because it leads to clear indication that the business will also cease to exist. Digital Marketing helps the business owners to utilize the tried and tested marketing tactics, which not just attract the superfluous traffic, but highly potential target traffic and would ensure the survival of the business.